What happens when a friend asks you this?… #GMOs @AJStein_de

This is what happened when Alexander J. Stein, an economist from the EU with research interests in ag and food security, was asked this:

bullet-Leaf“Do you have any recommendations for reading about the debate on GMOs? I think there is a lot of heat, but too little light in the discussion; I trust you can send me some…”

To which he responded:

bullet-Leaf“Sure, I will look into it, select a few references and post them…”

Alexander Stein provides your one-stop shop for everything GMOs and safety and public perceptions … And if all that isn’t enough, check out these resources that I have compiled (some overlap with AS’s)

As you can tell, GMOs is not a topic that you can throw down in a one-hour google search or by surfing through your social media feed. Thanks AS for Bringing Light into the Discussion about GMOsGreat blog post!

stein

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The power of storytelling…

human mind

  • Humans love stories
  • We are living in an era of diminished attention spans triggered by the rise of social media
  • The storytelling device can be an important tool for science communicators

Ah… the narrative. Who doesn’t love a good story?

The tradition of storytelling has always been a critical part of social engagement. Myths and stories illustrate simple moral lessons and learning from them can be empowering. There’s a good reason why so many of us read bedtime stories to our children. Stories and myths can act as mirrors to our society; they often are a reflection of social organization.  They are vehicles for connecting society to a nostalgic past or to a more promising future. Most importantly, in this context, stories provide context and explanation under conditions of perceived or real uncertainty (Levi-Strauss 1966).

The human brain LOVES stories!

Words matched with imaginative expression bring stories to life.  We read them, we listen to them, we tell and re-tell them and we watch them (thank you, Hollywood). Stories – the good ones – have “stickability”.

Enter the fascinating work of Paul Zak, founding Director of the Center for Neuroeconomics Studies at Claremont Graduate University in California and author of the book The Love Molecule. Zak examines the psychological effects of stories and narratives on the human mind – the  ‘neuroscience of the narrative’.  According to Zak, whether they play out at bedtime, in our communities or in popular media, stories can build trust.  Zak’s research finds that stories cause our brains to produce a chemical called oxytocin (there are others too). The production of this oxytocin, in turn, enhances our feelings of empathy.  Stories can be powerful influencers of both opinion and behavior.

storyline

Storytelling in the “Post-Literate” Era

While we human animals still love stories, our consumption of stories (and associated behaviors) has evolved over time. Our feet are now firmly entrenched in the “Post-Literate Era” and an age of rapidly diminishing attention spans:            

 

postliterate

“The evidence is everywhere: we can even draw the graph of sustained attention, from a 19th Century reader willing to read David Copperfield over several weeks, to long-copy magazine ads of our grandparents’ generation, to web pages that are granted 4.5 seconds to show themselves relevant, and ultimately to Twitter’s 140-character limit.” Killianbranding (2015)

The cognitive muscles that allow us to follow a story, complete a task or to learn and create are weakening. In fact, of the people that clicked on and started reading this blog entry, most only have read a third of the preceding  text and several others have already moved onto things beyond this website.

The storytelling device and science communication

How we connect and interact as human beings has fundamentally changed with the introduction of the Internet.  We no longer share our stories on cave walls. We do it on the fast-moving train of social media.  Selfies and sound-bytes have become the proxy for social interaction and exchange.  This has implications for science communication. Here’s the problem. Science is complex. Explaining science in absolutes runs counter to the culture (and methods) of science itself.  Added to that, how we traditionally communicate the science is not how people want to hear about the science.

selfiessoundbytes.jpg

For example, if we listen to a Powerpoint presentation with (too many) facts or talking points, only the language processing part of our brain gets activated – the part where we translate words into meaning. Other than the unfortunate side effect of lulling a few people into peaceful slumber, nothing else happens beyond that particular decoding process.

Convey your message through a story format, however, and things transform considerably.  Not only is the language processing part of the brain activated, but other areas as well; including those parts that we would use if we were actually experiencing the events of the story first-hand (Gonzales et al 2006)!

“The brain, it seems, does not make much of a distinction between reading about an experience and encountering it in real life…”  “Your Brain on Fiction” by Anne Murphy Paul, New York Times (March 17, 2012)

As scientists and science communicators, if we want to capture and retain the attention of our audience, we need to lead with the narrative. The process is more of an art than a science. The personality (likeability) of the storyteller comes into play, of course.  How the story is told matters a great deal as well.  Employing metaphors in an artful way can stimulate an audience’s senses; what brains see, hear, smell, taste and feel.

metaphor

Stories are powerful communicators. A successful story will draw us in so far that, as Paul Zak states, we will find ourselves mimicking the feelings and behaviors of the storyteller or the character.  The storytelling device is an important tool for the science communicator. In this world where we strive for immediate gratification, a science communicator needs to anchor new symbols around science. We need to create pictures with our words. In doing so, we transform facts and information into meaningful messages that stimulate the human brain and appeal to human values.

Who are your favorite (most effective) science communicators?

[This blog entry summarizes part of a seminar I gave at the University of California Davis on June 3rd, 2015, entitled: The Brave New World of Public Outreach: understanding human behavior, public opinion and the challenges for science communication. Thank you to the staff, faculty and students at the Department of Plant Sciences at UC Davis for the kind invitation to present and engage in thoughtful discussion.]

Select References/Resources:

Fast ‘Information’ Nation? The social costs of our highly connected world

We have an information banquet at our finger tips.  It’s a feast for the eyes and the ears; a smorgasbord of colour, content and a constant (sometimes annoying) presence in our lives.  Information has become the new flavourful, colourful commodity that dominates our lives and it’s shared on a fast-moving and highly-connected supply chain.

fastinfonation1

Some statistical ‘appetizers’* for you:

  • Facebook has 1.4 billion monthly active users  and records almost 400,000 “likes” per minute
  • Twitter and Instagram each have almost 300 million monthly active users
  • Instagrammers share 70 million photos and videos everyday
  • There are an estimated 350,000 tweets posted per minute
  • YouTube reaches more U.S. adults (ages 18-34) than cable networks
  • Every second two new members join LinkedIn

Yes, the information drive-thru is open 24/7, folks! Anyone can post anything on the Internet, with virtually no accountability. Headlines, blog titles, and tweets can be highly provocative.  It is really difficult to separate the wheat from the chaff; determine who the experts and the non-experts are and discern between good and bad information.  The Internet has radically blurred the line between fact and myth.

“Orange” You Frustrated by This One?

While our new ‘meme’ culture  has cultivated a new generation of idea-generators, it has also sowed seeds for ‘online vandalism’. In February of this year, a photograph of sliced oranges with what appeared to be red veining and discoloration circulated on Facebook. According to the originator of the post, the oranges were imported from Libya and had been injected with the blood of an HIV positive person.

Grossly misleading ‘myths’, like this one, are the “virtual B and Es” (break and enters) that can lead to broader damage.  I volunteered with AIDS Saskatoon for years and worked with men, women and children and their families that were afflicted with or affected by this terrible disease. HIV/AIDS cannot be transmitted in the manner described in this bit of misleading information.  The virus cannot survive very long outside the human body. You cannot even get infected from consuming food handled by an HIV-infected person.  This ‘myth’ is an example how nefarious information can generate some serious social costs.  People that suffer with HIV/AIDS already deal with social stigmas. Myths like these only serve to perpetuate those stigmas.

The Snowball Effect

So, maybe you and I are not buying into the kind of information that the ‘online vandals’ propagate. Maybe we aren’t even sharing it.  But others do.  There are huge implications of this. When a story hits social media, the effect is much like a snowball rolling down a hill… it gains volume and momentum.

snowball1

Based on his studies of societies, cultures, and the cognitive capacity of the human brain, scholar Robin Dunbar determined that there was an optimal number of people that one person could effectively manage or carry on meaningful relationships with within his/her social circle (1992). That number – Dunbar’s Number – is “150” (check out this interview with Dunbar on one of my favorite podcasts Social Science Bites).

With the increased carrying capacity of social media platforms, however, other research suggests that Dunbar’s number is much higher now.  According to Barry Wellman (2012), a social network analyst with the University of Toronto, our effective reach as individuals is now in the neighbourhood of 600 people or more. Those additional links may not be as qualitatively strong as our ‘face-to-face’ connections but advances in communication technology do allow us to track people, activities and to share information in ways unlike ever before. While many stories can quite easily get swallowed up and die a quick death amidst the mass of information, others can become almost pathogenic.  ‘Shareability’ is a function of just how provocative, inflammatory or even ‘sticky’ that information is (check out the cockroach/cherry effect outlined here). The reality is that, as human beings, we are hard wired to believe the worst and buy into what the ‘online vandals’ share.

badstuff

‘Calories In, Calories Out’ or ‘Binge and Purge’?

So, how do we cut through this smorgasbord of mass information and decide what to include on our ‘plate’? It’s not easy, but I’ve compiled some basic principles that we can apply under the acronym “CLEAR” that might help:

“C” Credibility: What are the author’s credentials? Is there contact information? What is the author’s position and affiliation? Is it an ‘anonymous’ author? (lack of transparency is often a bad sign). Is there bad grammar or are there misspelled words? Is the site bookended with ads/items for sale? Are the authors identifying a “problem” and trying to provide you with the $20 solution? This is indicative of another agenda.

“L” Language: Are there vague, sweeping or over-generalized statements? These can be misleading. Are there claims of “secret” or “unique” information? If it sounds too good to be true, it usually is. Similarly, if it is all doom, gloom and bad news, it’s likely misrepresenting the facts, too.

“E” Endorsement: Does the article cite credible sources? Continuous self-citation is not a good sign. The hallmark of a good resource is that it cites a variety of (reliable/credible) sources.

“A” Accuracy: Is the information up-to-date, factual, detailed, exact, and comprehensive? Are there dates? Is the article or information current?

“R” Reliability: Does the piece feel fair, objective and moderate? Beware of buzzwords/phrases like “cure” or “irrefutable” or “scientists have proven” or “clinically proven”. Check spelling of “endorsing” institutions on the article. Often, originators of inflammatory pieces or memes will intentionally misspell names of institutions (for example “John Hopkins” vs  “Johns Hopkins” (the latter is correct)).

Monitoring Your Information Diet

We live in a first world where we (most of us) don’t have to worry about where our next meal is coming from.  We live in a world where status updates have become the new form of social currency. This is not all bad news, of course. We are exposed to more diverse groups of people, cultures and ethnicities, as a result. Our conversations and our understanding of ourselves and each other will undoubtedly grow and evolve with access to new information. We can even work more efficiently (when our Facebook profiles aren’t open, that is (*wink, wink*)).

But we have only so much space in our grey matter and we are presented with a ‘bountiful diet’ of mass information every day.  Ensuring that we access and share high quality, accurate information is important. Not only for our personal (mental) health and the health of our families, but for the health and wellness of our communities as well.

It’s up to us – as consumers – to monitor our information diets. We need to think critically about what is shared and what we share on the Internet.

 “The central work of life is interpretation.” – Proverb

[This blog post is a summarization of a presentation I was invited to give to a group of dietitians, food writers, media personalities, educators and chefs at Canola Connect Camp on May 1, 2015. The event was hosted by the Manitoba Canola Growers Association (May 1 and 2, 2015) and I was grateful for the opportunity to engage with such a diverse group of food-saavy individuals!]

*descriptive statistics sourced from JeffBullas.com

Other good ‘myth-busting’ sources and tip-sites:

Key references:

Dunbar, R.I.M. (1992). “Neocortex size as a constraint on group size in primates.” Journal of Human Evolution. Volume 22, Issue 6, June. Pps: 469-493.

Konnikova, Maria (2014). The Limits of FriendshipThe New Yorker. October 7.

Wellman, Barry (2012). “Is Dunbar’s Number Up?” Commentary. The British Journal of Psychology. 103(2):174-6

The full farm and food immersion experience at #CanolaConnect!

Canola Connect Camp "swag"

Canola Connect Camp “swag”

I was excited to participate last week in the third annual Canola Connect Camp, hosted by the Manitoba Canola Growers Association. It was a full farm and food immersion experience! Writers, dieticians, chefs, media personnel and other food saavy folks, hailing from Alberta, Ontario and Manitoba, were on board the Canola Connect bus as we made tracks around western Manitoba (the Parkland Region) visiting farms and food production operations. We even got to tour the inside of a (circa 1976) grain elevator in Russell, Manitoba!

Without going into too much detail, we Campers saw much, did much (and, subsequently, ate much) in those three tightly packed, event-filled days. There is no end to how each of us could report on or write about given our vastly different perspectives and our overall enthusiasm for the Camp. For my post-Camp blog entry, however, I am going to shed some light on on-farm strategies and practices.  This is an area of interest for me (for work-related reasons) but also because there is a great deal to know and learn about farming in Canada. So much has changed in agriculture in my lifetime alone. As a farmer, it must be hard to keep up with changes in the technology (learning, investing, etc). As a downstream consumer who may have little to no connection to the farm, it is even more difficult to understand the ‘how’ and the ‘why’ of food production especially when there is so much misinformation out there.

DAY ONE: On the very first day of Camp, the Dalgarno family invited us to their farm. In addition to enjoying tasty, catered meal in a neat-as-a-pin shop that would make any man (or woman, for that matter) swoon, we were able to question Andrew and his dad, Bruce, about their operations. Right off, we tackled the ‘elephant in the room’ -> GMOs (genetically modified organisms).

Bruce and Andrew talked a bit about the history of genetically engineered canola and its introduction to the market in the mid 1990s. Prior to that, Bruce said, things were much different. Remember the dust-bowls of the 1980s?

“Farmers would have to cultivate the soil to bury the straw to blacken the ground following the previous season’s cereal crop. After that, a granular, soil-applied herbicide was spread and the ground cultivated a second time to mix the herbicide into the soil. The following spring, before seeding canola, we would have to cultivate a third time to activate the herbicide. After the Canola had been seeded in May, we would then have to use a tank mix of 1 or 2 herbicides to control the remaining weeds during June.”  

These kind of activities took time and represented huge expenses for farmers – diesel fuel, cultivator shovels, wear and tear on equipment and labour. More importantly, the soil took a real beating. As Andrew says:

With repeated cultivation, the soil was more exposed to wind and water erosion because the straw was no longer able to protect the ground.”

So, how does genetically engineered Canola and its ‘supposed benefits’ fit into this? The introduction of these new varieties twenty years ago represented huge changes for on-farm management. Less herbicide applied less often meant that farmers were able to more easily adopt environmentally-friendly, soil-conservation practices like min or no till.

ge canola is
Herbicides, which are a class of pesticide, often get ‘bad press’ but they are a necessary part of the food production process. Check out what Dr. Steve Savage, plant pathologist, has to say in his blog entry “Pesticides: probably less scary than you think”:

“…[W]ithout pesticides our farms would be far less efficient in terms of resource-use-efficiency (land, water, fuel, fertilizers, labor).  That is why both organic and conventional farmers often need to use pesticides.” – Steve Savage

(You can check out glyphosate’s toxicity level relative to other common household consumables here. It is less toxic than caffeine, baking soda, hydrogen peroxide and even Vitamin D!)

amount of product

DAY TWO: On day two of the Canola Connect Camp, we stopped for a ‘meal in the field’ hosted by Pat and Paul Orsak (‘shout out’ to the Miller family at Silver Creek Bison Ranch for providing the bison for the bison burgers! YUM!)

Paul, his son Owen, and a hired hand (and nephew) Jake were harvesting wheat that day.  Paul took some time from his busy harvesting schedule to talk about his operations. The Orsak family runs a tight rotation of wheat and canola. Why? It’s a business decision.  Farming is a business and in order to keep that business solvent, farmers have to make decisions based upon the marketplace, crop gePAUL ORSAK2netics and the climate.

“We respond to the market and grow what we think will provide the best return.  Some of the crops we used to grow have not provided sufficiently attractive pricing opportunities on a consistent basis to make it worthwhile.  For other crops, disease control became as issue.  Our climate has become wetter since the 1980’s and 90’s and as a result some crops do not do well in our location.”

Paul also pointed out that the genetics of both wheat and canola have improved relative to the other types of crops.  This tips production in their favour.

And how about those GMOs, Paul?

“…GMOs are just another method of plant breeding, something we and nature have been doing for centuries. Genetically engineered or modified crops are simply new and different varieties of existing crops. As knowledge of reproduction and genetics grew, it allowed plant breeders to more rapidly breed new varieties by crossing specific plants to achieve a desired end.  Genetic engineering is simply a more precisely executed extension of that knowledge. The goal is to improve crop genetics and achieve traits that are desirable.” 

[note: there is no genetically engineered wheat on the market]

Itorsak quote 2‘s not only the genetically engineered seeds that have revolutionized farming.  Farm equipment (size, GPS functionality, auto-tracking, etc) allow for greater efficiencies but most importantly – PRECISION – in the placement of seed, fertilizer and pesticides. This all greatly reduces farmers’ input costs and allows for greater sustainability in operations.

It was a fantastic few days connecting with fellow food and farm enthusiasts on the Canola Connect Camp tour! We not only visited the grain farms (above), we also visited a bison operation (this was a first for me), a cattle ranch and a bee farm!

So much to write about and so little time! ;o)

Thanks to the Manitoba Canola Growers Association and the team of Ellen, Jenn, Lori, Simone and Johanne for your roles in making this Camp possible!

Lori Dyck has compiled pictures and tweets into a Storify story of our Canola Connect Camp adventure here! More pictures have been posted by Jenn Dyck here!

Want to get to know that “Farm to Food” connection a bit better? Check out these resources:

The dose makes the poison.

This table has received a ton of attention over the years. I appreciate your interest and your requests for pdfs of it. It is, however, tired and outdated and it always lacked the greater story and context around chronic toxicity.

Enter >>> the great work of @MommyPhD and @Thoughtscapism. Together, these smart souls have re-imagined the information on acute and chronic toxicity into colourful, informative tables in high resolution format.  Check out Measures of Toxicity on the Thoughtscapism blog!

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Paracelsus was a 16th century Swiss German physician, alchemist, astrologer who found the discipline of toxicology. He came up with this basic principle of toxicology: The dose makes the poison.

“All things are poisons, for there is nothing without poisonous qualities. It is only the dose which makes a thing poison.”

So many of us misunderstand basic chemistry and what ‘toxic’ really means. I can relate. Chemistry was my WORST subject in high school. Most of what I have learned (and since become interested in) has been cultivated through my PhD studies and in projects since then.

Toxicity is an indicator of how poisonous a substance is to a biological entity. Any chemical can be toxic if absorbed or consumed in large enough amounts. Chemistry is all around us and we are all comprised of chemicals (matter). Some chemicals are man made others occur naturally: in our bodies, manufactured in plants, in our food and in the air we breathe.  In fact, there are more naturally occurring chemicals than man-made ones.  Chemical reactions and interactions in our bodies occur all the time.

Joni Kamiya-Rose posted this status update the other day on Facebook which, in turn, inspired my blog post for today.

joni rose toxic

To Joni’s last point… YES, wouldn’t that be great! I can’t imagine anyone who wouldn’t want safer options.

To (further) clear up misunderstandings and provide some context on toxicity, I crafted this table.  In toxicology, the median lethal dose, LD50 (see column 3) is the dose required to kill half the members of a tested population after a specified testing time. The test was developed by J.W. Trevan in 1927. In the table , I outline a variety of familiar (some less familiar) materials and their toxicity levels.  Please note: the LD50 levels outlined in the table below are based on oral ingestions by rats.  Toxicity rankings are based on the EPA’s categorization (I through IV) (Title 40 of the Code of Federal Regulations).

toxicity table

Narratives in Action: reliable, compelling information about agriculture, food production and health

video_clip_artTED/TEDx TALKS:

UC Davis Professor, Dr. Pam Ronald, shares her thoughts on this Ted Talk: “Tomorrow’s Table: Organic Farming, Genetics, and the Future of Food

Will agriculture be allowed to feed 9 billion?: Rob Saik, CEO of The Agri-Trend Group of Companies is a Professional Agrologist and a Certified Agricultural Consultant. Rob is also the producer of the forthcoming documentary Know GMO: an uplifting discussion about food

Can a GMO be natural?: Jimmy Botella, is the Professor of Plant Biotechnology, School of Agriculture and Food Sciences at the University of Queensland. He founded the Plant Genetic Engineering Laboratory specialising in the fields of tropical and subtropical agricultural biotechnology. Jimmy has eleven international patents in the field of Plant Biotechnology and is a founding member of two biotechnology companies (Coridon Ltd. and Origo Biotech) a TEDx Talk

Waiter, there is a gene in my soup!: another one by Jimmy Botella. TEDxUQ 

GMO controversies- science vs public fear: – Borut Bohanec is the Chair of the Department of Agronomy, head of the Department of Genetics and Biotechnology at the Biotechnical faculty, University of Ljubljana, TEDxLjubljana

Biotech and the Hungry Planet: Neal Carter, is president and founder of Okanagan Specialty Fruits™ (OSF), a biotechnology company specializing in the creation of novel tree fruit varieties. Carter’s goal is to develop safe, high-quality tree fruit cultivars that provide growers, processors, wholesalers, retailers, food service and consumers with improvements in quality and productivity. TEDxPenticton 

Organic or Not: Jayson Lusk is an agricultural economist and a professor at Oklahoma State University.  He is also the author of The Food Police, at TEDxOStateU

Marco and Justin have complied a list of video resources here on Facebook.

SHORT AND SWEET:

There is a five part series on GMOs on Best Food Facts’ YouTube channel (scroll down, but there’s other great stuff in there as well).

Check out Brian Dunning’s “InFact” ‘short’ on GMOs

Here’s a link to Kevin Folta’s interview on HuffPost online program Talk Nerdy to Mehttp://www.biofortified.org/2012/08/gmos-on-the-huffington-post/

MARK LYNAS

If you are willing to sit a bit longer, here are some other videos with Mark Lynas where he highlights his perspective on GMOs, particularly on the value they have for subsistence farmers in developing nations:

Changing Crops for a Changing Climate – What can Biotechnology Contribute?”, Mark Lynas at Cornell University, April, 2013

Using the Tools of Biotechnology to Advance Borlaug’s Legacy”, Mark’s Keynote lecture at BGRI (with intro from Mr. Mann) — New Delhi, India August, 2013

AND here is another interesting one… bit longer, as well:

Jimmy’s Food Fight: Jimmy Doherty, pig farmer, is one-time scientist and poster-boy for sustainable food production is on a mission to find out if GM crops really can feed the world.

HOW TO LOOK SMART ON THE INTERNET

Steve Novella on “The Google University Effect” on NeuroLogica Blog is fantastic! 

Additionally, GMO Skepti-Forum has an amazing list of resources outlined including some great narratives… check out 500 words!
Nodes of Science has what I refer to as “A Guide for Intellectual Honesty”… how to identify B.S., how to assess the credibility of authors and articles, how to access good research, and how to ask for help.
“Cognitive psychology has shown that the mind best understands facts when they are woven into a conceptual fabric, such as a narrative, mental map, or intuitive theory. Disconnected facts in the mind are like unlinked pages on the Web: They might as well not exist.” – Steven Pinker